Backtrack Brand

Brand

South Urban Hotel starts from the "visualizing scenery", in the aesthetic position of "villa in the southern courtyard on your travel", allowing our guests to enjoy slowly the urban atmosphere of Chiayi City, including Alishan's forest ecology, the beautiful rural scenery of the Chianan Plain, the coastal embankment of Budai Fishing Port, the unique and rich visual feast made of mountains, seas and plains. You are sincerely welcome to Chiayi! The entire service team of South Urban Hotel sincerely provides you with the unique happy travel at the 23.5 degrees Northern latitude exclusively belonging to South Taiwan.

Chairperson of the South Urban Hotel: Liu Rongmin

Architectural Light

Architectural

Architectural Appearance

With a collection of top-class architecture and construction teams, the South Urban Hotel has modeled itself after the rich and blessed Alishan's magnificently stacked pristine environment, with an elegant posture viewing the Chiayi's elite area. The iron-gray natural stones and L-shaped building base extending to the sky reflect the architectural vocabulary of "high mountains ever green, ravine streams ever blue", to achieve the aesthetic classics of city, to achieve the fun of the internal design using the spirit of perception of "visualizing scenery", to lay out the implication of the hotel space using CORNER device, positioning the building as the new urban coordinate Chiayi City.

Mountainous Magnificence

Designstyle

Lobby Design

The main visual axis of the lobby of South Urban Hotel is "mountain", laying out the visual metaphor matched with the mountain forest metaphorized by the stone wall surface of the reception counter, combined with the large pillars decorated by line lights, showing the natural colorfulness and unevenness using the raindrops, the ceiling being stereoscopically bent laminates, laying out and shaping the transitional and tranquil atmosphere. In the overall sense of sight, the scale is used to define the visual stability and elegance, revealing the honorable and warm reception style of the Hotel.